Italy

Ciao BFGoodrich®! Marco Subiaco, a new certified off-road center in Italy

19/10/2017

Passion and expertise. This is what BFGoodrich® looks for when certifying an off-road center. And this is what they found in Marco Subiaco, owner of Neumann Off Road in Rome. What does this partnership mean for him?

You have recently been certified as a BFGoodrich® offroad center…great news?

Indeed, “great news”! It is the key to success to have the best brands. People come to our garage to design a customized car. We start from scratch and build the car that corresponds to their specific needs. A bit like a child playing with Legos! But first-class Legos! We use top-notch and tested brands. BFGoodrich® is definitely one of them.

Do you believe it is important for your customers to have access to the BFGoodrich® brand?
Everyone says that BFGoodrich® tires are great. So yes, 100%! I am president of a Jeep group (Jeeper.it ) and all my fellow drivers are dedicated fans of these tires. Personally, as for any products I sell, I have tried and tested them and I believe they are top-level.

What do you like about BFGoodrich® tires?
Their versatility. They are great for any kind of conditions or surface and they can be used on both “traditional” and off-road vehicles. When people go on off-road trips, they drive there and they need equipment that adapts to both the asphalt and the rough ground they’ll tackle once they get into serious off-roading. The type of polyvalence provided, for instance, by the BFGoodrich® All-Terrain T/A KO2 tires.

Can you tell us about the process to become one of the BFGoodrich® certified Happy Few?
It was quite demanding. There was a long way to go between the starting and finishing line! I presented my garage as well as how we work on a daily basis, how we communicate and comply with various certifications. It’s now been 20 years that I have been part of the world of cars and I opened my off-road center 10 years ago, so I think they appreciated my professionalism.

Did you test the tires with the BFGoodrich® team?
Off-road fans want to deal with experts so theoretical and practical training is important. We tested the tires with a Mitsubishi L200 and Pajero on a private circuit in Vairano Di Vidigulfo. It is a wonderful place for testing in any conditions, even the strangest. A nice opportunity to experience the grip and performance of the tires. Miki Biason, BFGoodrich® ambassador and former rally world champion, was there to share his tips with us. It was great to have him as a tutor!

Beyond your job, I guess you spend a lot of your free time off-roading?
Totally. Never a holiday without my Jeep! Last year, thanks to BFGoodrich® Good Project , I went off-roading on secluded empty beaches in Corsica, Sicilia, Calabria and Sardinia with my Jeep Wrangler 2.8CRD Unlimited DANA equipped. As a mechanical engineer, I also dedicate a lot of my time to training the new generation. For me, off-road is a lifestyle.

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